Features / Segments /
Build Personalized Experiences that Convert and Delight
Stop sending generic messages and start building relationships. Commerce Engine's customer segmentation lets you deliver the right experience to the right customer at the right moment. Our developer-friendly API and intuitive interface make it simple to create dynamic segments that evolve with your customers.
Create Real-Time Segments with Zero-Code Interface
Target Campaigns with Precision Using Rich Customer Data
Personalize On-Site Experiences with Type-Safe APIs
Sync Segments Instantly with Your Marketing Tools
Analyze Segment Performance with Built-In Analytics
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Create Powerful Segments in Minutes, Not Hours
Drive revenue with precision targeting that converts. Our visual segment builder empowers marketers to create complex customer segments without code, while developers get full API access to build custom segmentation logic. Deploy personalized experiences across every touchpoint with confidence.
Transform Every Customer Touchpoint into Revenue
Go beyond basic email targeting and create truly personalized commerce experiences. Use segments to dynamically customize product recommendations, pricing, content, and offers across every channel. Our headless architecture gives developers the flexibility to implement segmentation anywhere in your tech stack.
Turn Segment Data into Actionable Growth Insights
Go beyond surface-level demographics and dive deep into customer behavior patterns. Identify your most valuable segments, predict churn risks, and discover optimization opportunities that drive revenue growth. Our analytics engine turns customer data into your competitive advantage.
Frequently Asked Questions
You can use any data in your commerce graph to create segments. This includes customer attributes (like location, and lifetime value), order history (like products purchased, and average order value), and website behavior (like pages visited, and time on site).
Segments are updated in real-time as your customer data changes. This means your segments are always up-to-date, and you can be confident that you're targeting the right customers with the right message.
Yes. Our API allows you to fetch a list of segments for any given customer. You can use this data to personalize the customer experience in your own applications, from your website and mobile app to your customer support tools.
Yes, we provide a number of pre-built segments to get you started, such as 'High Spenders', 'New Customers', and 'Churn Risks'. You can use these segments as-is, or customize them to fit your needs.